For UK independents

Keep your business
in fine fettle.

Enterprise-grade AI on subscription. We set it up, keep it current, and run it for you, so you can get on with running the business.

48 hours from chat to written report
A low one-off fee, credited to month one if you subscribe.
Typical results
12.5
hrs/wk
freed
£3,750
/month
value
14
days
Impact within

“Booking chaos gone. Got my Tuesdays back.”

Estate agent · 3 staff

Set up · monitored · improvedIn fine fettle
The Fettle Way

Diagnose. Set up. Keep current.

01 · Diagnose

Find the pinch points.

We listen to where the time goes and where the friction lives, then identify where AI will make the business difference.

02 · Set up

Get your AI tools live.

We deploy the tools, wire them into how you work today, and make sure your team is confident using everything from day one.

03 · Keep current

Tune, swap, improve.

AI moves fast. We swap in better tools as they appear, tune the prompts, and improve the workflow, without you lifting a finger.

Two paths, one Fettle

Off the shelf,
or built for you.

Your assessment puts you on the right path automatically. No upsell, no pressure.

SMB lane
Under £500k, or small team

Off-the-shelf AI tools.

We pick the right tools, set them up, and run them for you on a monthly subscription. Quick wins, low commitment.

  • Curated tools that fit your sector
  • All-in monthly fee, no per-tool sprawl
  • Swapped out monthly as better options appear
See subscription pricing
Mid-market lane
£500k+ with team of 6+, or any £2m+

Bespoke AI agents.

When off-the-shelf tools won't reach the depth your business needs, we build the agent. Typically 2-3× more efficient than the SaaS stack alone.

  • Custom-built to your workflow
  • Often cheaper than the SaaS stack it replaces
  • Upfront with 20% off, or 12-month split
See bespoke build
Inside every subscription

A tailored suite of AI tools, for one monthly fee.

Meeting & note automation

Turn meetings into instant notes and actions.

Customer comms agents

Answer customers automatically, day and night.

Document handling

Process files and find important information fast.

Reporting & dashboards

Automate and transform data into live business insights.

Brand voice agents

Maintain a consistent brand across content.

Lead response automation

Handle incoming leads without delay.

Three ways to work with us

Start with the Assessment.

01 · Assessment

A 25-minute AI chat.

Our diagnostic AI runs the conversation, listens for the pinch points, and drafts the report. An AI expert reviews every report before it's released to you, typically inside 48 hours.

£99
one-off, credited to month one
02 · Subscription

We manage your AI for you.

Don't have time to learn new tools? We get the AI tools set up, kept current, improved monthly. You reap the results. Price scales to how many integrations you want us to run.

Tailored
based on your recommended AI tools
03 · Build

Need something specific?

Want something more bespoke? We build it tuned to how you actually work and look after it ongoing. Pay upfront with 20% off, or spread the cost over 12 months.

Bespoke
upfront or 12-month split, year 2 monthly sub
Who it's for

Independent UK businesses.

You know AI is going to change the way you work. You want to get ahead of it, but you don't have the time, the team, or the in-house know-how to figure it out alone. That's where we come in.

Property and lettingsAccountantsLaw firmsRecruitmentInsuranceMarketingVenue hireEventsHealth & wellnessMortgagesEducation
A bespoke report

Inside a Fettle Assessment.

01
Two-minute exec summary
The whole picture, on one page.
02
Specific tool recommendations
With real prices and what they replace.
03
Four-day rollout plan
You can start next Monday.
See how it works
The Fettle Assessment
Acme Property Co.
6 staff · independent estate & lettings · UK
Hours back / week
12.5
Monthly value
£3,750
Impact within
2 weeks
01Speed-to-lead agent
1 day · +2 viewings / week
02Listings copy agent
1 day · 4 hours / week back
03Viewing scheduler
2 days · 30 messages / week back
04Reporting dashboard
1 day · weekly clarity
PDF · plain EnglishIn fine fettle ✓

A small business in fine fettle is a competitive advantage.

AI is the most levelling technology in a generation. The only thing missing for most independents is access. That's what we fix.

Sharper, calmer, ahead.

A low one-off fee. We sort the rest.

Get into Fettle